Sales Brain (Playbook) Selection for Contacts

How Vixiees selects the initial playbook for new contacts: by phone number, web form, or default playbook.

Configuración
2 min read
Mar 30, 2026

When a contact enters Vixiees, the system must assign them a playbook. This article explains how the initial Sales Brain (Playbook) is selected and how to configure automatic routing.


Default Sales Brain (Playbook)

Every account must have a default Sales Brain (Playbook). This playbook:

  • Is used when no other routing rule applies
  • Is mandatory (cannot be deleted if it is the only one)
  • Is configured in Playbooks > [Playbook] > Mark as default

Manual selection (contact creation)

When a user creates a contact manually:

  1. The form shows the default playbook pre-selected
  2. The user can switch to any other playbook
  3. They must select the initial stage
  4. The default stage is the first one in the playbook (lowest position)

Automatic selection by phone number

For inbound contacts (calls, WhatsApp), the playbook is selected as follows:

  1. The system identifies the incoming phone number
  2. It checks whether that number has associated playbooks
  3. It uses the playbook marked as default for that number
  4. If no playbook is associated, it uses the account's default playbook

Configure numbers with playbooks

Navigate to Settings > Phones and associate each number with one or more playbooks.


Routing via web form

For contacts from external forms (Web Snippet):

  1. The contact is created in the default playbook
  2. If the form has a configured relationship, the contact is moved to the specific playbook
  3. Configure relationships in Integrations > Web Snippet > Forms

Selection priority

PriorityCriterionResult
1Explicit playbookUses the indicated playbook
2Incoming numberPlaybook associated with the number
3Web formPlaybook associated with the form
4DefaultAccount's default playbook

Initial stage

Within the selected playbook:

  • The first stage by position is used (the lowest)
  • That stage is the playbook's "default stage"
  • The contact starts there and can move through the flow

Salesperson assignment

Once the playbook is selected, a salesperson is assigned based on:

  • First available: No specific assignment, shared queue
  • Fair rotation: Equal rotation among salespersons
  • None: No automatic assignment

Conclusion

Playbook selection is the first step in a contact's lifecycle. Correctly configure phone numbers and forms so contacts automatically reach the right playbook.


Relevant scenarios

  • Companies with multiple business lines (one playbook per product)
  • Dedicated phone numbers per marketing campaign
  • Web forms that route to specialized teams

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